Monthly Archive: April 2016

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Random Fandom

By Bob James Random fandom—the trait philosopher Bertrand Russell quaintly labels “zest”—is the sign of the happy camper. You can be a fan of almost anything—foods, wines, games, cameras, books, birds, rocks, plants, people,...

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Capturing Millennials

By Bob James The American Society for Association Executives this week shuttered its decades-old “Springtime in the Park” and announced a new un-expo, “The Xperience Design Project.” The move typifies every event producer’s urge...

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The $100,000 Challenge: March Update

By Neil Patel We finally finished the last month of the $100,000 challenge. March was an awesome month for Nutrition Secrets. Not only did the traffic grow to 218,811 visitors, but revenue did too—it...

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Kantar and comScore Expand Partnership

By Stephen DiMarco We are excited to announce the expansion of our behavioral data partnership with comScore to now include the North American market. Building on the international partnership Kantar formed with comScore in...