Monthly Archive: March 2016

0

Are Keywords Really Dead? An Experiment

By sam.nemzer Posted by sam.nemzer [Estimated read time: 6 minutes] A quantitative analysis of the claim that topics are more important than keywords. What’s more important: topics or keywords? This has been a major...

Three ways to optimize for Amazon’s pricing strategy 0

Three ways to optimize for Amazon’s pricing strategy

By Arie Shpanya Amazon has become synonymous with great deals. Retailers using the marketplace have spoken out about drastic undercutting from Amazon as a retailer, especially because they reprice with such high frequency (changing...