Monthly Archive: April 2016

Yoast SEO: hidden features 0

Yoast SEO: hidden features

By Joost de Valk There are many choices on how to optimize your site. When we develop our Yoast SEO plugin we don’t translate all these choices into settings. In fact, we try to...

A beginners’ guide to Alibaba’s Tmall 0

A beginners’ guide to Alibaba’s Tmall

By Ben Davis For those of you new to Tmall, Alibaba’s B2C marketplace, I thought I’d write a brief introduction. I’ve included detail of market share, sales, delivery, payment, brands and more. And for...

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The dangers of ‘Googlizing’ your site

By Motoko Hunt By optimizing your website for Google, you could be sabotaging your site for Baidu in China and Yandex in Russia and Eastern Europe. It is an undeniable fact that Google has...

10 funky digital marketing stats from this week 0

10 funky digital marketing stats from this week

By Ben Davis This week’s stats include YouTube ads, emojis and email, product descriptions, digital budgets and much much more. They’re funky, because I’ve run out of good adjectives. For more statistics to build...

How to gear towards mobile commerce success 0

How to gear towards mobile commerce success

By Georges Berzgal Apple’s recent announcement that it is preparing to bring one-touch shopping to the mobile web points to a major milestone in mobile commerce. Brands are moving past mobile hype and towards...