Monthly Archive: April 2016

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Should You Blog When You’re Tiny?

By Bob James You’re never too tiny to blog, says blogger Lindsay Kolowich. “Some of the most dramatic successes we’ve seen with blogging come from businesses in niche industries,” she says. Kolowich points to...

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Find your shop’s niche

By Michiel Heijmans After you’ve determined your shop’s mission, you should focus on finding the right niche for your (online) business. Merriam Webster defines a niche as “the situation in which a business’s products...

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Track HTML5 Video Views with Google Analytics

By [email protected] (Srinivas Tamada) Is there a simple solution to track viewers engagement, if you have published HTML 5 video on the web? Yes. You can use combination of Google Analytics and very few...

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Measuring Content: You’re Doing it Wrong

By MatthewBarby Posted by MatthewBarby The traditional ways of measuring the success or failure of content are broken. We can’t just rely on metrics like the number of pageviews/visits or bounce rate to determine...