Monthly Archive: May 2016


Up to Our Eyeballs in Enthymemes

By Bob James Enthymemes. We’re up to our eyeballs in them.An enthymeme, first described by Aristotle in Rhetoric, is an incomplete logical construct. It’s based on an unspoken premise shared between a speaker and...


Win a Free Ticket to MozCon 2016!

By CharleneKate Posted by CharleneKate Ever dreamed of going to MozCon and imagined yourself watching Dr. Pete’s talk, taking photos with Roger, and giving Rand a fist bump? Or maybe you’ve always gone to...


Reinventing SEO

By Aaron Wall Back in the Day… If you are new to SEO it is hard to appreciate how easy SEO was say 6 to 8 years ago. Almost everything worked quickly, cheaply, and...