Monthly Archive: January 2017

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The Secrets of AdWords CTR in 5 Charts

By Allen Finn Click-through rate (CTR) is arguably the most important metric in paid search (organic, too, for that matter). It’s a key component in determining Quality Score. It’s indicative of copy that entices...

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How Slack Will Change Recruiting

By Vinayak Ranade Slack is changing recruiting faster than you think. In fact, it’s already happening. Most of the innovative HR and recruiting tech companies have Slack apps. If they don’t, they’re most likely...

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Tracking Responses and Following Up

By Gracelyn Tan Ladd In this lesson, you’ll learn how BuzzStream makes it easy to track responses and follow up on your outreach. When you send outreach, BuzzStream will automatically change the relationship stage...

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Open and Click Through Tracking

By Gracelyn Tan Ladd In this lesson, you’ll learn how to use BuzzStream’s open and click through tracking. Say I’m sending outreach for my campaign, and I’m including links to a blog post, a...