5 Reasons your Business Should Switch to WordPress

By Thomas Griffin

If your business is thinking about switching to WordPress, it wouldn’t be the first.

The most popular content management system (CMS) on the market, WordPress powers more than 28 percent of the web. Since its release in 2003, it’s become the go-to CMS for bloggers, business owners, developers, writers, and more. Both novices and experts alike use WordPress to build beautiful, powerful websites that represent their brand.

If you’re considering switching your CMS over to WordPress, here are five reasons that will solidify your decision.

1. Ease of use

WordPress is known for its easy-to-use interface and beginner-friendly features. In fact, it boasts a five-minute installation process so that even the most novice users can set up their website in a cinch.

WordPress provides excellent and in-depth documentation for beginners or those not so familiar with the CMS. It also has a full support system so that you can navigate through each step of the setup. If you don’t find the answer you’re looking for, you can also visit its support forums for more technical questions.

Due to its range of popularity and endless sources of support, if you want to outsource setting up your WordPress site, there are tons of freelance developers and designers out there who are willing to do it for you.

2. Free to set up

Regardless of whether you want to use your website to blog or set it up for eCommerce, WordPress lets you do it for free. If you’re on a budget or waiting for the right moment to splurge, this is the perfect option for you. The main feature people usually pay for is domain and hosting so that their URL can be under their own name rather than represented by a WordPress URL.

Because it’s an open source software, that means you have free reign to edit or alter its coding as you see fit. There are no hidden charges involved and no surprise fees to start, proving WordPress to be the most cost-effective content management system out there.

3. Endless customizations

Your website is the first thing people see when they check out your business and what it’s about. If it looks less than impressive, who will take you seriously? Fortunately, with WordPress’ open source coding, it’s never been easier to create a stunning website that isn’t difficult to set up.

If you’re a developer, using your own theme is as simple as uploading the file and clicking OK. For beginners, there are thousands upon thousands of both free and premium themes to choose from.

It’s important for business owners that their website represent their brand and its mission. With WordPress providing options for easy customization, this is both simple and possible. Choose different color schemes, layouts, and widgets that best suit your style. If you decide to change these, the switch is simple and takes no time at all. Before you do though, make sure it doesn’t affect any aspect of your current layout.

4. Mobile-friendly features

Becoming mobile friendly isn’t just good for your SEO. With 3.9 billion mobile …read more

Read more here:: B2CMarketingInsider

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