A new guide to entering international markets with AdWords – Google Best Practices
By Rob Newton
It’s possible to connect across the globe in an instant. Expanding your business to new countries unlocks new opportunities and challenges for your AdWords account.
We’ve published a new guide to help advertisers go global. This resource offers best practices on exporting your AdWords advertising to new countries, covering topics such as:
- Discovering your opportunities abroad
- Connecting with the locals
- Setting up your account for international optimizations
- Using automation to scale your coverage
By understanding how you can prime your AdWords campaigns for new markets, you can expand your account effectively and take your business worldwide.
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Posted by Matt Lawson, Director, Performance Ads Marketing
Source:: Inside AdWords