Category: Content Marketing

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How to Design User Flow

By Peep Laja User flow is the path a user follows through your website interface to complete a task—make a reservation, purchase a product, subscribe to something. It’s also called a user journey. And...

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The 12 Best Email Newsletter Tools in 2019

By nmedina@hubspot.com (Nathaniel Medina) Email marketing is a key component of any successful marketing strategy — in fact, email marketing provides companies with a potential ROI of $44 for every $1 spent. In particular,...