Category: Email Marketing


12 email marketing fundamentals to master

By Mary Wallace One of the fundamental premises of marketing automation is email engagement. And as modern marketers, we are under serious pressure for our emails to perform — they must drive engagement, conversions,...


Introducing Instagram Ad Campaigns

By Kasia As the world’s leading marketing automation platform, we’re always thinking of new ways to democratize powerful marketing tools to help businesses grow. A few months ago, we announced Facebook Ad Campaigns. Today...