Category: Paid Search

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Video comes to Google responsive display ads

By Ginny Marvin New responsive display ads combinations report now available. Now you can add YouTube video assets to Google responsive display ad (RDA) campaigns. Google also announced two reporting updates for responsive display...

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Google won’t block ad blockers after all

By Greg Sterling Last month Google was set to move forward with a change that would have disabled most blocking and content filtering capabilities of Chrome extensions by deprecating the webRequest API. The stated...

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In a world of facts, ideas are king

By Peter Minnium “Can you please come watch this commercial? We’ll take out the trash.” This is how consumer research generally started when I was an account man at the nation’s most creative ad...