Category: SEM

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WordPress core contributions

By Joost de Valk All our plugins, including our Yoast SEO plugin, are open source. In the true meaning of open source, we don’t just open the source code, other people actively contribute to...

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PPC Account Cleanup: Self-Audit

By Robert Brady The other day on #ppcchat there was a good discussion on account cleanup and Matt Umbro posed the following question: Q4: With accounts you have managed for multiple months, how do...

The rise of dark social: Everything you need to know 0

The rise of dark social: Everything you need to know

By Jack Simpson You’d be forgiven for thinking the term ‘dark social’ refers to some kind of demonic get-together during which attendees feast on blood to please their overlords. While potentially irksome to social...