By Katherine Lloyd If you talked only about yourself with every person you met at a party, you’d quickly find that people start moving away from you in search of better, more engaging conversations....
By Brooke Tomasetti If you’ve spent any time on Facebook or Instagram ads, you’ve made mistakes—we all have. The strategy of testing different ad types, audiences, and more is designed for you to make...
By Evelyn Timson You might be surprised to learn just how many businesses don’t have a solid grasp on who their target audience is. As this piece of information is key to fully understanding...
By Brandon Redlinger In today’s day and age, with the advanced technology at our fingertips, it’s hard to imagine a world where you didn’t have a place to capture leads. It’s hard to imagine...
By Conor Bond Pop quiz, y’all: Which Google Ads network enables you to build your brand with compelling visual imagery—search or display? Trick question! Although the Display Network is generally considered the hub of...
By Small Business Editor The car buying season is heating up right along with the weather across the United States. And it’s not just car buying. It’s car and truck accessorizing. And it’s off-road...
By Laura Patterson If you subscribe to Ansoff’s matrix of growth, then you believe there are four primary ways to achieve growth: Sell more of your current solutions to your current customers/markets (Market Penetration)...
By Matthew Brown A company website is important to any business. It’s your face and first impression to all different types of people – prospects, investors, researchers, and more – and putting the right...
By Mark Runyon Mingled among the multitude of reasons to move from on premise hosting to the cloud is often cost savings. Cloud economics are traditionally looked at through cost savings and efficiencies gained....
By Justin Lenart To the untrained eye, video editing seems pretty easy. On most occasions, it’s the job of an editor for viewers not to notice that any editing has taken place. As we’ve...
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