Pros and Cons of Hiring a Remote Team
By Renzo Costarella FirmBee / Pixabay Thanks to technology, there are more than enough ways for us to stay connected. Beyond personal use, these tools allow businesses to expand their team well outside the...
Seo Land
Test-Driven Development (TDD): What It Is and How to Implement It
By Yoshitaka Shiotsu If good test coverage is the key to writing quality code, test-driven development (TDD) is the simplest means of achieving it. TDD is a software development approach that flips conventional wisdom...
AI Powered Background Checks on Employees with Checkr.com
By Michael Guta The Checkr screening solution uses artificial intelligence or AI to classify background data to provide more relevant reports. The company has also launched Better Future to empower job seekers so they...
What Are You Doing About Ad Fraud?
By Mike Moran According to The Guardian, 60% of online advertising spending is going to fraudsters. Even if you don’t believe that (I do), suppose it was just 20%? Wouldn’t you want to do...
Win more conversions with ‘The Marketing Automation Playbook’
By Digital Marketing Depot Marketing automation gives you the power to generate more leads, drive more sales and optimize your spend. It helps you target your customers with personalized communication based on their interests...
How to Assess a Job Offer
By Glassdoor When you want a job—whether it’s your dream job or you’re simply ready to move on—it can be all too easy to accept any offer you’re given, even if it’s not the...
How to Make Split Testing Integral to Your Digital Advertising Strategy
By Jana Christoviciute FirmBee / Pixabay You’ve heard about the value of testing. You may even incorporate testing every now and then into your digital advertising campaigns. But, is it a routine part of...
Pinterest launches API that lets brands find and track influencers
By Kyle Wiggers EXCLUSIVE: Influencer marketing is on the rise, you might have heard. There’s sound logic driving that growth: About 30 percent of consumers are more likely to buy a product recommended by...
Double Check Your Email List: Why It’s Important to Keep Content Fresh
By Andrew Lowen While social media is deemed to be the ‘sexy’ method of communication, the old ‘tried and tested’ email marketing campaign certainly isn’t dead. Far from it, in fact. Email is still...
Instagram will promote mid-term voting with stickers, registration info
By Josh Constine Facebook is getting ready to purposefully influence the U.S. mid-term elections after spending two years trying to safeguard against foreign interference. Instagram plans to run ads in Stories and feed powered...
Recent Comments