Should You Say You Were Fired on Your Resume?
By Amanda Clark kalhh / Pixabay One detail that many job seekers get hung up on is how to explain why they left one job for another. This is especially true if they were...
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European parliament votes for controversial copyright reform (yes, again)
By Natasha Lomas The European Parliament has voted to pass a controversial reform of online copyright rules that critics contend will result in big tech platforms pre-filtering user generated content uploads. The results of...
How to Calculate Adoption Rate and Its Impact on Customer Lifetime Value
By Mia Jacobs If your customers aren’t using your product, then they’re not really your customers. They may have subscribed, but if they’re not actively engaging with the product, they’ll never see the value...
Top 10 Marketing Automation Strategies – Part 3
By Elizabeth Harr Whether you’re thinking about adopting marketing automation or you already have, you’re likely thinking about the top strategies to make sure you leverage this investment that you’ve just made. In this...
The 25 Best Affiliate Marketing Companies in 2019
By Rob Starr Small businesses need a simple way to recruit marketers to help sell products. And small online marketers need a simple way to gain commission from the traffic they drive. Affiliate marketing...
How TikTok and Spotify could win through location-based marketing
By Adam Dorfman TikTok, the video creation app, is looking to monetize its popularity, and for good reason: since its founding in 2016, TikTok has achieved one billion downloads. It was reported recently that...
Don’t Overlook the Lurkers
By Arik Hanson Remember back to the early days of social media when we put customers/fans/people in convenient persona buckets? Typically, these were titles like: commenters, influeners, creators, sharers, engagers, and lurkers. Ever since,...
16 Agency Business Development Tools You Need to Thrive in 2019
By Hannah Ouzer Agency new business is easier when you have the best agency business development tools at your disposal. Learn which tools to use in 2019 to grow your agency. Your agency is...
7 Prospecting Strategies for PPC Agencies
By Brett McHale If you’re a small to medium-sized marketing agency, chances are you have one question consistently on your mind: “How do I get more clients?” The solution can vary depending upon your...
15 Social Media Marketing Tips To Get You Started
By Aastha Sirohi Social media holds significant opportunities for businesses to market themselves, get noticed, and keep their brand top-of-mind. These highly dynamic social platforms have given brands and customers the chance to interact,...
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